Offer Design Part 3: Delivery on your terms | GB48

Offer Design Part 3: Delivery on your terms | GB48

Today’s episode is the third in our series on offer design. Let’s talk about delivery! In this episode we talk about how when you have a client who objects to your format, delivering can get difficult. When you’re designing an offer, make sure that...
Offer Design Part 1: Know your promise | GB46

Offer Design Part 1: Know your promise | GB46

Today’s episode is all about knowing the promises that you’re making and knowing if you can keep them. It’s the foundation point of any good offer, whether you are making jewelry or you are designing a new coaching program or you are creating a web...
Be willing to tear it all down | GB33

Be willing to tear it all down | GB33

Today’s episode is about being able to pivot. Episode Transcript: Hi everybody. And welcome back to The Good Business Podcast. I am your host, Illana Burk, and I am so delighted to have you here. Today, we are going to talk about something that comes up again...
What is your work ACTUALLY worth? | GB32

What is your work ACTUALLY worth? | GB32

Do you know what your work is actually worth? How do you answer when someone asks why they should pay your rates?    Episode Transcript: I’m Illana Burk, CEO of Your Life’s Workshop, coach to entrepreneurs and solopreneurs across dozens of industries...