GB74: What’s your bread and butter?

GB74: What’s your bread and butter?

Welcome back to Good Business. I’m your host, Illana Burk. Today, we’re talking about the most central parts of your work. The things that always feel true. The things that consistently make money. The things that people always seem to respond well to. The things that...
GB73: Time to pivot? Oof. I know.

GB73: Time to pivot? Oof. I know.

Welcome back to The Good Business Podcast. I’m your host, Illana Burk. Today, we’re talking about the very complicated moment when you realize that it’s time to make a significant change in your work. And these moments are never easy. Even when they’re happening on...
GB72: How to decide where to put your energy

GB72: How to decide where to put your energy

      Welcome back to Good Business. I’m your host, Illana Burk. Today, we’re talking about decision-making. Specifically, how do you decide where to put your energy around self-promotion when resources feel limited and it feels like you need to be...
GB71: The credibility conundrum

GB71: The credibility conundrum

  Welcome back to the Good Business Podcast. I am your host, Illana Burk. And today, we’re talking about credibility. What is it? Why do you need it? And how do you establish it in the age of the internet when you can barely believe anything that anyone...
GB70: The case for enough

GB70: The case for enough

  Welcome back to the Good Business Podcast, everybody. I am your host, Illana Burk, and today we are talking about enough. So we begin with one word, and that word is more. That’s what we’re all supposed to want, right? More followers, more money,...